Jonathan Rier
Editor

17th May 2024

VALLON Howlin’ Sunglasses

The Next Big Thing?

Lately, I have heard from many different places about VALLON’s polarized sunglasses.

If you haven’t come across them yet, VALLON designs performance eyewear, worn by many of the world’s leading explorers, mountaineers, skiers and sailors like Adriana Brownlee and Boris Herrmann.

Even Liam Gallagher and Will Smith has been spotted wearing their more lifestyle shades.

Polarized eyewear has become increasingly popular as they are designed to reduce glare, and enhance visual clarity.

VALLON’s Howlin’ are their bestselling sunglasses - perfect for driving, outdoor activities, days by the beach, and everyday wear - combining fashion with function. 

Delivered plastic-free, and with 1kg of plastic recycled worldwide for every pair sold you can feel good about your purchase too.

The Sunglasses

The Science Behind the Shades

The key feature of these sunglasses is their V52® polarized lenses, with exceptional optical clarity for sports lenses.

The polarization filter blocks horizontal light waves that cause glare, giving you clearer vision.

This technology reduces eye strain, making them ideal for bright conditions.

Quality and Style Combined

I was skeptical at first ordering from a brand I’d only seen online, but after ordering a pair, I was super impressed by both the speed of delivery, and the quality.

The Howlin’ sunglasses arrived quickly, and the build felt premium, with frames made from durable materials including polished acetate frames, and shatter resistant nylon polyamide lenses.

VALLONs promise 100% UV protection, ensuring your eyes are shielded from harmful rays.

The design is retro-modern and versatile, fitting comfortably on your face.

In addition, they come with a unique sports headstrap which is detachable for smarter occasions, but helps keep your sunglasses secure for sportier activities.

Colors and Extras

Howlin’ Come in 4 Classic Colors

*Recently featured in Huckberry’s ‘Stand Out Seasonal Gear’


WHAT’S IN THE BOX?

  • Classic ‘Cognac’ Hardcase

  • VALLON Microfiber cleaning cloth

  • Detachable emerald-green Sports Headstrap

  • Delivered in a VALLON Hardbox


VALLON’S CUSTOMER PROMISE

  • Free Delivery

  • Free Returns

  • Lifetime Warranty

  • 1kg of plastic is cleaned up and recycled for ever pair purchased

So, you have no excuse not to love what they’ve got going!

VALLON’s Mission

VALLONs founders set out to “Create sports eyewear classics. The kind of sunglasses and goggles you’ll always want to keep, and which future generations will love to find, just as we once did."

The business began because they had spent years skiing, touring and hiking in and around the famous ski resort, Verbier and the neighbouring Vallon d’Arbi.

They loved classic style sunglasses such as the original glacier glasses - which at the time were nowhere to be found on the market. 

So they made it their mission to bring them back to life - but this time to do it properly, with upgraded performance technology.

They now have a full range of sunglasses and ski goggles, all made with top-notch materials, innovative designs that hark back to golden eras of the past, and excellent customer satisfaction (they have a 4.85/5 rating from over 4,000+ reviews).

Unlike other big competitors, they remain independent and family-owned, and are growing fast.

This approach gives them full autonomy over the designs they produce in-house, and the curated selection of athletes and partners they work with worldwide. Doing things “#theVALLONway”!

Howlin’ Features at a Glance

Here’s a quick rundown of what makes Howlin’ so popular:

  1. Premium materials: Hand-finished polished acetate frames and VALLON’s own V52® polarized lenses.

  2. Glare Reduction: The polarized lenses cut through glare, providing clearer and more comfortable vision.

  3. 100% UV Protection: Blocks 100% of harmful UVA and UVB rays.

  4. Durability: Made from super durable materials and shatter resistant lenses.

  5. Comfort: Lightweight design and fully adjustable temples for all-day comfort.

  6. Classic Style: An upgraded interpretation of your classic aviator shape for the modern man, and woman!

  7. Reasonable Prices: Starting at €120 / £103 / USD$128, these sunglasses are amazing value for their quality.

In Summary

VALLON’s Howlin’ are my new go-to sunglasses - ticking all the boxes for looking good, having great build quality, and amazing polarized lenses.

Their prices are very reasonable, particularly by comparison to competitors that offer similar quality products for higher price.

For me, VALLON has more than delivered on its brand promises. I love their Classic Style, Maximum Performance ethos, and think they’re one of the best kept secrets on the sunglasses market (at least for now).

Check them out for yourself, and you will probably end up joining the VALLON fan club.